2021-2022 Undergraduate Course Catalog 
    
    Apr 23, 2024  
2021-2022 Undergraduate Course Catalog [ARCHIVED CATALOG]

S.I. Newhouse School of Public Communications Courses


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S.I. Newhouse School of Public Communications

Courses

Advertising

  • ADV 200 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ADV 201 - Best Advertisements in the Universe

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Exploration of ads from all around the world analyzing their content, style and effectiveness across cultures. Learn how award-winning ads are developed, produced and their impact. For non-majors.
  • ADV 206 - Advertising Practice in a Diverse Society

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Introduce students to the role of advertising in business. Students will learn basic concepts, regulations, ethics, and diversity associated with advertising as well as how advertising fits into the marketing structure of most industries.
  • ADV 208 - The Big Idea in Advertising

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    A look at the most creative advertising strategies and advertising agencies. Develop a critical understanding of a Big Idea in advertising; how it’s developed, nurtured, exploited and the impact it can have.
    PREREQ: ADV 206 
  • ADV 300 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ADV 307 - Conceptual and Creative Thinking in Media Planning

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Students learn media planning fundamentals to understand how different media are used to enhance the persuasive power of the advertising message. The class will prepare a media plan to support a marketing communications campaign.
    PREREQ: ADV 208 
  • ADV 345 - International Advertising

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Double Numbered with: ADV 645
    Challenges and ethical issues in international advertising. Discussions concerning comparative cultural, geo-economic, and socio-political conditions relevant to topic. “Glocalization” will be the main focus in the discussions.
    PREREQ: COM 107  
  • ADV 400 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ADV 401 - Portfolio I

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Major components that go into creating print ad campaigns including benefit, strategy, conceptual thinking, art direction, and copywriting.
    PREREQ: ADV 208 
  • ADV 421 - Portfolio II

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Students begin to craft their portfolios. They will complete a variety of advertising print campaigns that will readily demonstrate a strong command of layout, design, copywriting, and conceptual thinking.
    PREREQ: ADV 401 
  • ADV 425 - Integrated Advertising Campaigns

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Function as a full service advertising agency, encompassing all the disciplines studied during the student’s tenure at Newhouse. Students work with clients and execute a complete campaign, from strategy to creative executions and a media plan.
    PREREQ: ADV 307  OR ADV 421  
  • ADV 431 - Portfolio III

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    This course will help students complete their portfolios which will consist of 20 advertisements, including three complete ad campaigns. Oral presentation, job hunting, and the analysis of various ad markets.
    PREREQ: ADV 421 
  • ADV 499 - Honors Capstone Project

    S.I. Newhouse School of Public Communications
    1-3 credit(s) Upon sufficient interest
    Completion of an Honors Capstone Project under the supervision of a faculty member.
    Repeatable 2 time(s), 3 credits maximum
  • ADV 500 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ADV 507 - Strategic Media Planning

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Students will develop a strategic and advanced working knowledge of advertising media planning and buying, audience measurement, media research, new media concepts, audience segmentation and sales presentation.
    PREREQ: ADV 307 
  • ADV 509 - Advertising Research and Planning: A Case Study Approach

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Students will learn how to apply theory and practice of advertising research by analyzing cases and studies in marketing communications and academic publications. Account planning, qualitative, and quantitative research skills are emphasized.
    PREREQ: ADV 208 
  • ADV 523 - Digital Branding and Strategy

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Crosslisted with: ICC 523 
    Examines the transformative role that digital media (websites, social networks, blogs, wikis, mobile) have on the advertising industry. How consumers are reached and interpret the message from these digital platforms.
    PREREQ: ADV 307  OR ADV 604
  • ADV 526 - Fashion Advertising and Promotion

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    How advertising and promotion build fashion brands, ranging from top designers to local retailers. Students learn how to apply the comprehensive strategic planning process used in advertising to build fashion brands.

Broadcast and Digital Journalism

  • BDJ 200 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • BDJ 300 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • BDJ 311 - Broadcast and Digital Newswriting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Basic style and construction of broadcast and digital news stories. Composing and writing radio, television, and web news stories under deadline pressure. Techniques of broadcast interviewing and information gathering.
    PREREQ: NEW 205 or JNL 211  or BDJ 211 or MAG 211
    COREQ: BDJ 364  
  • BDJ 330 - Selected Topics in Specialized Reporting I

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Introductory specialized reporting course, concentrating on a specific topic, such as sports journalism, and/or utilizing basic or intermediate-level technologies.
    PREREQ: BDJ 364 
    Repeatable 1 time(s), 6 credits maximum
  • BDJ 351 - Sports Interviewing

    S.I. Newhouse School of Public Communications
    1 credit(s) Every semester
    Double Numbered with: BDJ 651
    Sports Interviewing supplements a student’s Newhouse curriculum in developing stories applied to sports.  It focuses beyond the final story product, showing students the array of information provided by interview subjects based on questions asked.
    PREREQ: BDJ 364  OR NEW 305
  • BDJ 352 - Sports Column Writing and Commentary

    S.I. Newhouse School of Public Communications
    1 credit(s) Every semester
    Double Numbered with: BDJ 652
    This class focuses on expressing opinions on sports issues, personalities and events in all media. It covers differences in platforms, the challenge of producing quality work on deadline, and the importance of establishing credibility. Additional work required of graduate students.
    PREREQ: BDJ 364  OR NEW 305
  • BDJ 353 - Television Sports Anchoring and Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Double Numbered with: 653
    Prepares students for careers in television sports anchoring & reporting. Students will be equipped with the skills to perform live shots in the field, anchor in-studio sportscasts and will produce feature stories to enhance storytelling capabilities. Additional work required of graduate students.
  • BDJ 354 - Sports Beat and Event Reporting

    S.I. Newhouse School of Public Communications
    1 credit(s) At least 1x fall or spring
    Double Numbered with: BDJ 654
    This is a one-credit course designed to provide students with specific instruction and experience in what it takes to cover a sports beat in a thorough and professional manner. Additional work required of graduate students.
    PREREQ: BDJ 364  OR NEW 305
  • BDJ 355 - Television Sports Play-by-Play

    S.I. Newhouse School of Public Communications
    1 credit(s) Every semester
    Double Numbered with: BDJ 655
    Students will explore the principles and practice of television sports play-by-play through examination, discussion and execution. Students are responsible for in-class participation, play-by-play assignments, writing assignments and a final project. Additional work required of graduate students.
    PREREQ: BDJ 364  
  • BDJ 356 - Radio Sportscasting

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Double Numbered with: BDJ 656
    Introduction to radio play-by-play and sport journalism. This class concentrates on sports writing and delivery. The course is designed to prepare students for the real world of sports broadcasting. Additional work is required of graduate students.
    PREREQ: BDJ 364  OR NEW 305
  • BDJ 364 - Radio and Digital Audio News Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Gather, produce and report news in the radio and digital audio medium, including field experiences and newscast production in laboratories. Students will be required to analyze political stories, environmental issues, and other issues facing communities.
    PREREQ: NEW 205 or JNL 211  or BDJ 211 or MAG 211
    COREQ: BDJ 311  
  • BDJ 400 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • BDJ 464 - Television and Digital News Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Gathering and reporting news using electronic means. Edited TV and web news reports, under deadline pressure are final products. Tape, as well as live reporting exercises. Coordination with television newscasts.
    PREREQ: BDJ 364  AND (MPD 205 OR VIS 261 )
  • BDJ 465 - TV & Digital News Producing and Presenting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Writing, story selection, positioning of local and national stories; plus weather, sports, producing, and presenting. Presentation of news on the Internet and on-set taping of a complete news program.
    PREREQ: BDJ 464 
  • BDJ 500 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • BDJ 510 - Topics in Specialized Practices

    S.I. Newhouse School of Public Communications
    1 credit(s) At least 1x fall or spring
    Development of skills that enhance the news product. Different sections could focus on different specialized practices such as internet research or vocal performance
    PREREQ: BDJ 211 or JNL 211  or MAG 211 OR NEW 205
    Repeatable 2 time(s), 3 credits maximum
  • BDJ 530 - Topics in Specialized Reporting II

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Event and issue-oriented reporting. Each section focuses on a content area such as politics, consumerism, or the environment.
    PREREQ: BDJ 364  OR BDJ 464  OR 663 OR 664
    Repeatable 1 time(s), 6 credits maximum
  • BDJ 560 - Television News Magazine Production

    S.I. Newhouse School of Public Communications
    1 credit(s) Irregularly
    Students produce a weekly public affairs show, which explores topics important to the University and Syracuse community. This magazine show includes field reports and studio interviews. Student jobs include booking guests, reporting, and producing.
    Repeatable 2 time(s), 3 credits maximum
  • BDJ 566 - Special News Coverage

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Planning and production of longer news-related program segments. Writing, research, execution of minidocumentaries and enterprise reports. Field material will be edited for air-ready television presentation.
    PREREQ: BDJ 464  
  • BDJ 567 - Advanced Newscast Producing and News Management

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    The theory and practice of producing television newscasts. Introduces the basics of broadcast news management. Covers the concepts of being a newsroom leader.
    PREREQ: BDJ 465 

Communications

  • COM 101 - Practical Grammar for Public Communications

    S.I. Newhouse School of Public Communications
    0-1 credit(s) Every semester
    Understanding how Standard American English is used in Public Communications and developing the skills to apply that knowledge to writing and speaking.
  • COM 107 - Communications and Society

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Mass media and their functions. Contemporary problems of the media; legal, social, economic, and psychological implications of their relationships with society. Required of all students in the school.
  • COM 117 - Multimedia Storytelling

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Working in collaborative teams, students write, design and produce short fiction and non-fiction stories using digital media and the Internet. Emphasis on how story structures change with audience and delivery system.
  • COM 180 - International Course

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Upon sufficient interest
    Offered through SUAbroad by educational institution outside the United States. Student registers for the course at the foreign institution and is graded according to that institution’s practice. SUAbroad works with the S.U. academic department to assign the appropriate course level, title, and grade for the student’s transcript.
  • COM 200 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • COM 300 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • COM 337 - Real News, Fake News: Literacy for the Information Age

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Critical-thinking skills to distinguish news from other information, such as commentary and propaganda, and to judge quality of news and sources. For non-journalism majors.
  • COM 344 - Diversity and Media Issues

    S.I. Newhouse School of Public Communications
    1 credit(s) Every semester
    Students will develop understanding of concepts such as social identity, stereotyping, ideology and hegemony. Apply concepts to areas such as news, sports media and contemporary music, through the use of case studies and online discussions.
    PREREQ: COM 107 
  • COM 346 - Race, Gender, and the Media

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Introduction of fundamental issues of diversity that confront media workers and audiences. Topics include roles, obligations, stereotypes, ownership of media in a multicultural society.
    PREREQ: COM 107 
  • COM 348 - Beauty and Diversity in Fashion Media

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    The issues that arise in the fashion industry and the messages that it communicates to the public through its associated media outlets.
  • COM 400 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • COM 408 - Advertising and Public Relations Law

    S.I. Newhouse School of Public Communications
    2 credit(s) Every semester
    A survey of legal issues relevant to advertising and public relations. Specific topics will include free speech, corporate speech, advertising regulations, political advertising, intellectual property, and defamation.
  • COM 415 - Digital Nation

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Digital Nation explores the impact of video in digital delivery and social media and how it is transforming the global media business. Students will learn content strategy, publishing, brand development, and the art of the pitch.  
  • COM 425 - Social Platforms, Processes, and Perspectives

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Students will learn how to use social platforms in a professional setting.  This course is designed with live lectures, off-site field trips, and in-class workshops.  Assignments will mirror tasks and deliverables expected when working in the field. 
  • COM 427 - Social Media for Communicators

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Course examines strategic use of digital and social media platforms and tools for professional communication purposes, with emphasis on hands-on experience and skill. Students learn to analyze social media for communication industries.
  • COM 430 - Topics in Digital Media Content Strategies

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: COM 630
    Students will develop skills that enhance a digital media property’s social media and distributed content. Leading media properties such as Buzzfeed will rotate by section as industry partner. Additional work is required of graduate students.
  • COM 434 - Trendspotting in Digital Media

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: COM 634
    Students analyze current and future technologies, searching for innovative and disruptive new media, platforms, and careers. They will learn strategies to recognize potential trends. Additional work is required of graduate students.
  • COM 442 - International Communications in European Media

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Offered regularly through Syracuse Abroad. This course analyzes trends in media and communication practices across Europe and how they intersect with European political institutions. Topics include mass media, development of media systems, and the effects of the media on the public.
  • COM 470 - Experience Credit

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Every semester
    Participation in a discipline- or subject-related experience. Students must be evaluated by written or oral reports or an examination. Limited to those in good academic standing.
    Repeatable
  • COM 475 - NYC Communications Industry Practicum

    S.I. Newhouse School of Public Communications
    1-3 credit(s) Every semester
    Practical experience in the NYC communications industry.  Includes media-based internship along with required classroom sessions and guest speakers.  Internship grade determined by internship supervisor performance evaluation, class assignments, journal, and final paper.
  • COM 490 - Independent Study

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Every semester
    In-depth exploration of a problem or problems. Individual independent study upon a plan submitted by the student. Admission by consent of supervising instructor or instructors and the department.
    Repeatable
  • COM 499 - Honors Capstone Project

    S.I. Newhouse School of Public Communications
    1-3 credit(s) Upon sufficient interest
    Completion of an Honors Capstone Project under the supervision of a faculty member.
    Repeatable 2 time(s), 3 credits maximum
  • COM 500 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • COM 505 - Communications Law for Journalists

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Survey of communications law emphasizing First Amendment issues: libel, privacy, confidentiality, access to information, etc. for journalists. Students may not receive credit for more than one of the following: COM 505,506,507.
  • COM 506 - Communications Law for Television, Radio, Film

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Survey of communications law emphasizing First Amendment and regulatory law as they pertain to television, radio, film. Students may not receive credit for more than one of the following: COM 505,506, 507.
  • COM 507 - Communications Law for Advertising and Public Relations

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Survey of communications law emphasizing applications to advertising and public relations. Students may not receive credit for more than one of the following: COM 505,506,507.
  • COM 509 - Communications Law for Public Communicators

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    The course covers the First Amendment; systems of media regulation; corporate speech and election-related speech; commercial speech (advertising regulation); defamation; privacy; access to places, documents and meetings; reporter/source confidentiality; and intellectual property.
  • COM 527 - International Communications

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Communication of news and opinion among nations and under varying types of social, political, and economic systems. Roles of mass media, news agencies, governments, and communications systems. Offered at SU Abroad Centers in London and Strasbourg.

Graphic Design

  • GRA 300 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Every semester
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
  • GRA 345 - Visual Issues in the Media

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    View and analyze the power of media images; pictures, infographics, trademarks, and graphic designs - still and motion. Political influences of television, representations of minorities and women, and ethics of images, for practitioners and audience members.
    PREREQ: COM 107 
  • GRA 400 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • GRA 496 - Senior Portfolio

    S.I. Newhouse School of Public Communications
    0 credit(s) At least 1x fall or spring
    Crosslisted with: VIS 469  
    Assembling final portfolio for a Visual and Interactive Communications faculty mentor to review and grade either pass or fail. Failing portfolios may be improved and resubmitted.
    PREREQ: VIS 434  OR VIS 425  
  • GRA 547 - Magazine Design and Production

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Principles of magazine graphics using current practices and technology to create magazine designs. Digital typography, layout, cover design, computer-based production. Credit cannot be given for GRA 547 and GRA 567.
    PREREQ: VIS 207  OR 607
  • GRA 557 - Information Graphics

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Principles and techniques of information visualization for public communications applications including journalism, advertising, and public relations. Emphasis on principles of quantitative and qualitative research for information graphics and techniques of visual narrative and information-based design.
    PREREQ: VIS 207  OR 607
  • GRA 567 - Advertising Production

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Development of ad campaigns from thumbnail sketches through finished comps. Emphasizing concept and its stylistically appropriate expression through typography, layout, and use of photography/illustration publishing standards including current computer software for design. Concurrent lab required.
    PREREQ: VIS 207  OR 607

Interactive Communications Core

  • ICC 270 - Experience Credit

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Upon sufficient interest
    Repeatable
  • ICC 300 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ICC 306 - Applied Research in Content Management

    S.I. Newhouse School of Public Communications
    3 credit(s) Irregularly
    Double Numbered with: ICC 606
    Students learn and use software tools such as site analytics, tracking code, and the PageRank algorithm to manage search engine results and online traffic. Emphasis on theoretical basis of web traffic aggregation and SEO principles. Additional work required of graduate students.
  • ICC 400 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ICC 427 - New Media Venture Launch

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Double Numbered with: ICC 627
    Students will learn the process of preparing and validating new media business ideas for launching - whether freelance, small business or high-scale ventures. In the process, all learn tools and techniques required to become media innovators and entrepreneurs. Additional work required of graduate students.
  • ICC 500 - Selected Topics

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Irregularly
    Exploration of a topic (to be determined) not covered by the standard curriculum but of interest to faculty and students in a particular semester.
    Repeatable
  • ICC 510 - Topics in Media Entrepreneurship

    S.I. Newhouse School of Public Communications
    1 credit(s) Every semester
    These five-week mini-courses provide specific areas of study not covered in depth in other courses. Examples: New Ventures in Media, Lean Digital Media Startups, and others based on faculty and student interest.
    Repeatable, 3 credits maximum
  • ICC 523 - Digital Branding and Strategy

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Crosslisted with: ADV 523 
    Examines the transformative role that digital media (websites, social networks, blogs, wikis, mobile) have on the advertising industry. How consumers are reached and interpret the message from these digital platforms.
  • ICC 565 - Designing Interactivity

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    In this introductory-level web development course, students learn HTML, CSS, web design, and front-end development platforms. In teams, students will research and evaluate to design and build a comprehensive site using underlying content management technology.  
  • ICC 575 - Advanced Web Design

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Students learn programming and scripting concepts for advanced client-side web applications. This course builds on mark-up frameworks to create advanced interactions and dynamic content updates.
    PREREQ: ICC 565 

Journalism

  • JNL 211 - Cross-Media News Writing

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Introductory news writing across media platforms. Learn style, formats, and convention for broadcast and online writing and the rationale for each. Emphasis on news values, judgment, and ethics among journalists. Introduction to criminal justice system.
  • JNL 221 - Foundations of Data and Digital Journalism

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    In this skills-based course, students survey digital best practices in data journalism, web presentation, and data visualization. Students will study the basic functions and integral properties of data analysis, HTML/CSS, and data visualization/presentation.
  • JNL 345 - Business and Ethics of Journalism in a Changing World

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Key ethical issues confronting journalists on all platforms: broadcast, digital, magazine, newspaper, and social. Evaluation of journalism standards and practices, especially when interests of audiences and revenue conflict. Case studies and media criticism.
    PREREQ: COM 107  
  • JNL 490 - Independent Study

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Every semester
    In-depth exploration of a problem or problems. Individual independent study upon a plan submitted by the student. Admission by consent of supervising instructor or instructors and the department.
    Repeatable
  • JNL 499 - Thesis

    S.I. Newhouse School of Public Communications
    1-6 credit(s) Every semester
    Completion of an Honors Capstone Project under the supervision of a faculty member.
    Repeatable
  • JNL 530 - Topics in Specialized Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Event- and issue-oriented reporting in politics, courts, science, environment, minorities, education, local government. Several sections. One news area to a section.
    PREREQ: MND 305  OR NEW 305 OR BDJ 364  OR BDJ 664 OR MNO 617
    Repeatable 1 time(s), 6 credits maximum

Magazine, News and Digital Journalism

  • MND 305 - Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Reporting and writing of news and information based on interviewing, data and records research, and observation.
    PREREQ: NEW 205 or JNL 211  or BDJ 211 or MAG 211
  • MND 405 - Advanced Reporting

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Writing based on the reporting of public affairs including the coverage of beats, development of sources, investigative news gathering techniques and interpretive writing.
    PREREQ: MND 305  OR NEW 305 OR BDJ 364  
  • MND 406 - Magazine Article Writing

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: MND 606
    Writing magazine articles: idea development, pitching, research and sources, organization, audience. Students write one full-length article along with other classic article types. Additional work required of graduate students. 
    PREREQ: (JNL 211  or BDJ 211 or MAG 211 or NEW 205) and (MND 305  or NEW 305)
  • MND 407 - Narrative Storytelling

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Writing longer and more complex forms of articles and the creation of a digital portfolio of work in which students research and write a major article and weekly pieces for a blog or personal website under close editorial supervision of instructor.
    PREREQ: (MND 305  or NEW 305) and (JNL 530  or NEW 530 or MAG 406 or MND 406 )
  • MND 408 - Magazine and News Editing

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: MND 608
    This class covers editorial skills demanded in media organizations: editing and rewriting copy, identifying audiences, creating content across platforms, generating ideas, working with writers, story organization, writing display copy, fact checking.
    PREREQ: (JNL 211  or BDJ 211 or MAG 211) and (MND 305  or NEW 305)
  • MND 409 - Investigative Projects

    S.I. Newhouse School of Public Communications
    3 credit(s) At least 1x fall or spring
    Double Numbered with: MND 609
    In this project-based course, you will learn the mindset, tools and skills used by investigative reporters. Students will work with their colleagues to produce a significant piece of journalistic work.
    PREREQ: (BDJ 364  or MND 305  or NEW 305) and (MAG 406 or MND 406  or MAG 408 or MND 408 )
  • MND 411 - Web and Mobile Story Production

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester


    Double Numbered with: MND 611
    This course examines the editorial experience for digital audiences and explores innovation in new storytelling platforms. Students will produce journalism for delivery on web and mobile devices.

    The MNO 611 will stay as an official cross-list for our 2U program.
    Repeatable 1 time(s)

  • MND 413 - Emerging Media Platforms

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: MND 613
    Learn to identify and embrace opportunities posed by emerging media technologies. Includes a survey of the latest technologies and trends that are changing how people access, interact with and publish news and information.
  • MND 430 - Topics in Multimedia Reporting of Science

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: MND 630
    The principles, practices and processes of multimedia journalism are taught in the context of public understanding of science and technology.
    Repeatable 2 time(s), 6 credits maximum
  • MND 441 - Visual Thinking for Digital Magazines

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    This course develops visual design and production skills necessary for entry-level, digital-magazine staffers. Students learn how to curate and display images across platforms and to develop content strategies for page layout, visual assets, and basic web coding.
    PREREQ: JNL 221  and (GRA 217 or VIS 207 )
  • MND 442 - Using Data to Tell Stories

    S.I. Newhouse School of Public Communications
    3 credit(s) Every semester
    Double Numbered with: MND 642
    This class covers developing a data story idea and finding public records, data analysis, storytelling and developing data-driven interactives. Skills covered includes using FOIA, spreadsheets, relational databases and an introduction to big data.
    PREREQ: JNL 221  
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