2024-2025 Undergraduate Course Catalog 
    Jul 16, 2024  
2024-2025 Undergraduate Course Catalog

Music Industry, BMus/MBA

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Whitman Graduate Programs Office, Suite 315, 315-443-4327, busgrad@syr.edu
Todd Herreman, 124 Crouse College, 315.443.2191, stherrem@syr.edu

Students will complete 120 credits for the Bachelor of Music in Music Industry degree and an additional 54 credits for the MBA degree.

3+2 Program

Program Description

The joint B.M. Music Industry/MBA program is designed to provide high-caliber students at Syracuse University with the opportunity to complete a bachelor’s degree in the Setnor College of Music and an MBA degree in the Whitman School of Management in five years with minimal additional expense and time.


The Whitman School has been accredited by the Association to Advance Collegiate Schools of Business (AACSB International) since 1920.


Students in the Setnor School will apply for the MBA program during their sophomore year. Students are required to take the GMAT as part of the application process. Applicants will be considered for the program based on their GMAT score, previous academic experience, references, and application essay.

Degree Requirements

Students admitted to the MBA program will be awarded their B.M. in Music Industry degree concurrently with their MBA degree, as they will complete their B.M. and MBA requirements during their fifth year.

3+2 Program Requirements

Years 1 & 2: Enrollment in required undergraduate coursework

Year 3: Enrollment in undergraduate courses and summer MBA coursework

Year 4: Enrollment in some MBA courses and summer MBA internship

Year 5: Completion of BM and MBA coursework

Transfer Credit

Students can transfer a maximum of 6 credits of elective coursework for the MBA degree. The credits must be graduate level taken from an AACSB accredited business school. A grade of “B” or higher is needed to transfer in the credits. The grade itself does not transfer.

Satisfactory Progress

Students are required to maintain a GPA of 3.0 or higher to meet degree requirements for the MBA.

Student Learning Outcomes

1. Demonstrate skills for functional and artistic self-expression at the appropriate level and the ability to perform a cross-section of repertoire.

2. Demonstrate functional keyboard skills to support musicianship at the appropriate level.

3. Demonstrate an understanding of the common elements and organizational patterns of music and their aural and verbal analysis and a functional understanding of musical forms, processes, and structures.

4. Demonstrate the ability to complete aural dictation at the appropriate level.

5. Demonstrate growth in artistry and technical skills in an ensemble setting and collaborative competency and knowledge of ensemble repertoire.

6. Demonstrate a functional knowledge of music history and repertoire through the present time, including the study and experience of musical languages and cultures.

7. Demonstrate skills for functional and artistic self-expression at the appropriate level and the ability to perform a cross-section of repertoire.

8. Demonstrate growth in artistry and technical skills in an ensemble setting and collaborative competency and knowledge of ensemble repertoire.

9. Demonstrate knowledge and skills sufficient to work as a leader, and in collaboration, on matters of musical interpretation.

10. Demonstrate an understanding of multiple business structures, articulate the layout of the current media landscape, and deconstruct how current music industry contracts are structured.

11. Demonstrate industry specific skills in the professional business environment of an internship, have the knowledge and skills to secure a job in the music industry, and understand the function and relationships between each of dozens of unique career paths.

12. Articulate how to market a musical product in the current media landscape.

13. Demonstrate the ability to develop a business plan focused on a music centric company and articulate opportunities in the areas of entrepreneurship in the arts.

Program Requirements

Students are required to achieve 5 credits of music industry practicum (internships). There are opportunities in the immediate campus area during the academic year and numerous opportunities with high-profile music industry businesses in major metropolitan areas such as New York City.

  • Music Requirements: 96 credits
  • Principal Performance Area: 16 credits
  • Secondary Performance Area: 4 credits (Keyboard Skills unless Piano or Organ student)
  • MBA Requirements: 54 credits

Large Ensembles: 7 credits

One Large Ensemble Required for Each Semester in Residence

Final semester is taken for 0 credit

Weekly Student Convocations: 0 credits

Required for Each Semester in Residence

Music Electives: 6 credits

Academic Electives: 8 credits

Must be a 3-credit course chosen from the IDEA Elective List

MBA Courses: 54 credits

•  MBC 600 - Selected Topics

MBC 601 - Econ Foundations of Business

MBC 602 - Econ for Int’l Business

•  MBC 606 - Information Technology for Decision Support

•  MBC 609 - Accounting for Managerial Decisions

•  MBC 610 - Opportunity Recognition and Ideation

•  MBC 629 - Legal and Ethical Aspects of Management

•  MBC 630 - Behavior in Organizations

MBC 631 - Financial Accounting

MBC 633 - Managerial Finance

MBC 635 - Supply Chain & Operations Management

MBC 636 - Marketing Management

•  MBC 638 - Data Analysis and Decision Making

MBC 645 - Strategic Management

•  MBC 647 - Global Entrepreneurial Management

Management Elective: 3 credits

MBA Internship: 3 credits

MBA Independent Study: 3 credits

MBA Electives: 12 credits

Study Abroad

During their academic career, industry students have the opportunity to study abroad in London and Strasbourg or spend a semester interning and taking classes in L.A.

Total Credits Required: 166

Degree Awarded

BM Music Industry/MBA

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